Write something valuable. A common strategy for this is to share your own life lessons. There’s plenty of advice around. In books, online, and on Medium, you can find tips on everything. It’s a pretty generous collective gesture. Still, even with good intentions, not all stories will land well. What makes one article more compelling than another?
Jean-Luc Bouchard, platform editor at Marker, shares insights recently given to a contributing writer. Marker helps their readers make better business decisions. Presenting lessons in a compelling, original way is crucial.
Be concise, give actionable and practical advice, and have a clear audience. Don’t take this as a hard rule. It doesn’t apply to all writing. If you’re looking to share an experience and help a reader learn something new, this is for you.